Bachelor of Business Management (Hons.) new-icon

Faculty of Management (FOM)

(R2/345/6/0463) 06/24 (A5316)

Graduates of this programme will acquire the fundamental knowledge, skills and techniques of organisational management, as well as core knowledge in the application of multimedia and ICT for strategic purposes in managing various business organisations. The three year programme will nurture students with leadership values with an understanding of the fundamentals of operation and strategic management as well as the utilisation of technology based on identified competitiveness factors.


  • Entry Requirements
        1. Pass Foundation/ Matriculation studies with at least CGPA of 2.00 from a recognised institution; OR
        2. Pass STPM or its equivalent with a minimum of Grade C (GP 2.00) in any two (2) subjects AND a Pass in Mathematics and English at SPM Level or its equivalent; OR
        3. Pass A-Level with a minimum of Grade D in any two (2) subjects AND a Pass in Mathematics and English at SPM Level or its equivalent; OR
        4. Pass STAM with a minimum of Grade Jayyid (Good) in two (2) subjects AND a Pass in Mathematic and English at SPM or its equivalent; OR
        5. Pass UEC with a minimum of Grade B in at least five (5) subjects inclusive of English OR a minimum of Grade C in SPM/O-Level English or equivalent;

      For Bachelor of Digital Enterprise Management (Hons) :

      Pass UEC with a minimum of Grade B in at least five (5) subjects inclusive of Mathematics and English OR a minimum of Grade C in SPM/O-Level Mathematics and English or equivalent; OR

      1. Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF) with at least CGPA of 2.00; OR
      2. Pass DKM/DLKM/DVM with a minimum CGPA of 2.50. Candidates with CGPA below 2.50 MUST have at least two (2) years of work experience in the related field.*


      The requirement to Pass Mathematics and English Subjects at SPM Level can be waived should the qualifications contain Mathematics and English subjects with equivalent/ higher achievement.

      Malaysian students using English as the medium of instruction in their previous study or with at least Band 2 in MUET or equivalent can be exempted from a pass in English requirement.

      Those without a pass in Mathematics and/or English at SPM level or equivalent can be admitted but are required to attend special enhancement course(s). These special enhancement courses should be SPM equivalent, remedial in nature. Students must pass the Mathematics and English enhancement courses as a prerequisite to related core courses taught in English.

      (English subject requirement does not apply to international students since they are required to meet certain scores of international English examination and privileged with certain exemptions)

      * DKM/DLKM/DVM candidates may be required to undergo Bridging Programme as an additional requirement.

  • Programme Structure
    • Core
      • Year 1
        • Management
          Accounting for Decision Making
          Managerial Mathematics
          Managerial Statistics
          Fundamental of Marketing
          English for Business Studies
          Advanced Managerial Statistics
          Fundamentals of Economics
          Principles of Finance
          Digital Transformation Technologies
          Critical Thinking and Applications in Management
      • Year 2
        • Elective 1
          Business & Society
          Global Management
          Business Law
          Project Management
          Production and Operation Management
          English for Business Communication
          Strategic Management
          Management of Technology
          Organizational Behavior
          TQM for Managers
          Business Analytics
          Analytical Programming
      • Year 3
        • Management Decision Science
          Industrial Training
          Research Methodology
          Human Resource Management
          Elective 2
          Elective 3
          Elective 4
    • Elective Modules
      • Global Marketing
        Small Business Management
        Change and Innovation Management
        Labour Economics
        Digital Media in Business
        Product Planning and Management
        Seminar in Web Marketing
        Tourism Marketing
        Event Marketing
        Theory of Inventive Problem Solving
        Environmental and Resource Economics
    • University Subjects
      • Character Building
        Sustainable Society
        Fundamentals of Digital Competence with Basic Programming
      • • U1, U2, U3, U4 (Refer program structure)
  • Career Prospects
    • Executives and Managers for Human Resource Management, Business Management, Project Management, Business Development, Sales, And Education.