Strategic Communication

If you’re seeking a successful career in the communication industry, gain the knowledge and develop the essential skills required to become budding leaders in a new era of communication with the programmes offered under the Faculty of Applied Communication.

MMU’s Strategic Communication programme underscores the discipline of human communication by involving theoretical principles and engaging practical instruments in order to assist you in enhancing your creativity, critical thinking, communication skills, strategic thinking, and problem solving capabilities. With strong collaborations with global industry leaders, stay ahead of the game and be proficient in developing effective communication strategies and managing communications projects in the global media context.


MMU helped me to develop and sharpen the necessary soft skills through classroom and clubs. I had worked with many people from different backgrounds in events throughout the 3 years. I’ve gained more than just a degree certificate in MMU. The opportunities are always there and all you got to have is the willingness to explore and build yourself through the platform provided.


Atiqah Bt Mohamed Al Namiri Bachelor of Communication (Strategic Communication) (2019)

After completing my 4 year-study at MMU, I know that I will finally be able to say with confidence that MMU has shaped me in ways that no other institutions would have been capable of. The flexibility and diversity that the university offers creates an environment for my personal growth which shapes me to become more confident, assertive yet compassionate at the same time. Every class that I took at MMU is a piece of a puzzle that helped me to forge my preferences in terms of career planning.


Nur Marini Nazri Bachelor of Communication (Strategic Communication) (2019)