Bachelor of Business Administration (Hons.) International Business new-icon

Faculty of Business (FOB)

(R3/340/6/0111) 03/27 (MQA/FA2053)

Students enrolled in this three-year course will delve into the world of business management from a global perspective. They will gain an understanding of contemporary global business issues and practices, as well as national differences in political economy, culture, legal and regulatory frameworks, global trade, monetary and investment environments, strategies for global operations, international marketing, and human resources. The programme includes international business competitions, exhibitions, excursions, talks, forums and debates, training, international exchange programs, and opportunities for work placements at multinational corporations and industry-related research projects. By incorporating various industry-related activities, this program transforms students into true global citizens comfortable working and adapting to different cultures and environments.

A wide range of institutions and corporations worldwide value the skills and knowledge provided by this program, whether they are multinational corporations, inter-governmental and non-profit organizations, or emerging local corporations with prospects for global expansion. Our formidable list of alumni is made up of graduates serving these institutions locally and abroad.


  • Entry Requirements
      1. Pass Foundation/ Matriculation studies with at least CGPA of 2.00 from a recognised institution; OR
      2. Pass STPM or its equivalent with a minimum of Grade C (GP 2.00) in any two (2) subjects AND a Pass in Mathematics and English at SPM Level or its equivalent; OR
      3. Pass A-Level with a minimum of Grade D in any two (2) subjects AND a Pass in Mathematics and English at SPM Level or its equivalent; OR
      4. Pass STAM with a minimum of Grade Jayyid (Good) in two (2) subjects AND a Pass in Mathematic and English at SPM or its equivalent; OR
      5. Pass UEC with a minimum of Grade B in at least five (5) subjects inclusive of English OR a minimum of Grade C in SPM/O-Level English or equivalent;


      The requirement to Pass Mathematics and English Subjects at SPM Level can be waived should the qualifications contain Mathematics and English subjects with equivalent/ higher achievement.

      Malaysian students using English as the medium of instruction in their previous study or with at least Band 2 in MUET or equivalent can be exempted from a pass in English requirement.

      Those without a pass in Mathematics and/or English at SPM level or equivalent can be admitted but are required to attend special enhancement course(s). These special enhancement courses should be SPM equivalent, remedial in nature. Students must pass the Mathematics and English enhancement courses as a prerequisite to related core courses taught in English.

      (English subject requirement does not apply to international students since they are required to meet certain scores of international English examination and privileged with certain exemptions)

      * DKM/DLKM/DVM candidates may be required to undergo Bridging Programme as an additional requirement.

  • Programme Structure
    • Core
      • Year 1
        • Entrepreneurship and Ethical Practices
          English for Business Communication
          Financial Management
          Fundamentals of Marketing
          Financial Accounting for Managers
          Human Capital and Organisational Behaviour
          Introductory Microeconomics
          Introductory Macroeconomics
          Quantitative Analysis Models for Business
          Understanding Management
          Business Risk Management
      • Year 2
        • International Business
          International Economics
          Innovation Management or Social Media and Digital Marketing
          Introduction to Financial Technologies
          Business Information Systems
          Digital Business
          Data Analytics for Businesses
          Global Finance
          Management of Strategy
          Occupational Safety and Health
          Quality and Operations Management
          Understanding Consumer
      • Year 3
        • Business Research Methods
          Global Operations Management
          International Trade and Policy
          International Management
          International Marketing
          Issues in International Business
          Legal Environment of International Business
          Project Management
          Strategic Management Information Systems or Business Intelligence
          Supply Chain Management
          International Business Research Project
          Industrial Training
    • Elective Modules
      • TWO (2) subjects should be taken from the following:
      • Global Operations Management
        International Political Economy
        Issues in International Business
        International Human Resource Management
        Supply Chain Management
        International Economics
        Enterprise Systems Planning and Management
      • The other ONE (1) elective subject may be taken from the above list OR any major and elective subject offered by the BBA/BBKM programmes in the Faculty
    • University Subjects
      • Character Building
        Sustainable Society
        Philosophy and Current Issues
        Appreciation of Ethics and Civilizations / Bahasa Melayu Komunikasi 2 (International)
        Bahasa Kebangsaan A
        Integrity and Leadership
  • Career Prospects
    • Managers and executives in multinational corporations; business owners; analysts, advisors, and specialists in banking and financial services; logistics; import-export management; production and operations; international marketing; HRM; and other service-oriented professions.