Multimedia University | FOM Fosters Entrepreneurial and Marketing Skills among School Students

A total of 51 students from ADNI Secondary Islamic School, Ampang visited our campus in Cyberjaya recently. The visit was organised by the Faculty of Management (FOM) and National Marketing and Enrolment (NME). The visit aimed at promoting and boosting the entrepreneurial and marketing skills among the younger generation.

The session kicked off with a briefing about MMU and FOM courses by Ms Lilian Anthonysamy. The event continued with an activity called “Jingles”, where the students were divided into groups and they were required to come out with their own Jingles in promoting their products. The activity was headed by Ms. Anusuyah Subbarao, and the students managed to deliver excellent presentation within a very limited duration of time. The session ended with a campus tour.

This effort was part of MMU’s continuous school engagement and University Social Responsibility (USR) programs. It is hoped that this initiative would lead to the creation of a collaborative learning community for MMU, schools and society at large.