EDC Empowers Student Entrepreneurs with AI Insights for Startups

On 29 September 2025, MMU students gathered at the EDC Innolab for a session with Ts. Tajul Asni Ahamad, Chief Executive Officer of Intelligent Machines Sdn. Bhd. In his talk titled “AI Insights for Student Entrepreneurs”, he shared how Artificial Intelligence (AI) is reshaping the business landscape and provided practical strategies for students to innovate, grow, and future-proof their ventures. The session was highly engaging, with students asking questions, experimenting with AI tools, and gaining deeper understanding of its applications.

Ts. Tajul emphasised that using AI effectively begins with asking the right questions – What is AI? Why does it matter? Can it be trusted? How does it learn, and where might it fail in business? Once these fundamentals are clear, entrepreneurs can make better decisions about which tools suit their needs. He reminded students that not all AI tools are created equal, and success comes from choosing wisely based on purpose rather than trend.

Hosted by the Entrepreneurship Development Centre (EDC), the interactive session provided participants with actionable insights and sparked engaging discussions on the role of AI in shaping future business opportunities. Also in attendance was Ms. Putri Syaidatul Akma Mohd Adzmi, Deputy Director of Alumni Engagement, Career and Entrepreneurship Development.