Permata Dunia Returns with Stories of Digital Brilliance

The Centre for Alumni (CfA), in collaboration with the Faculty of Business (FOB), hosted two engaging virtual sessions as part of its Permata Dunia Returns series, spotlighting two inspiring alumni from the Class of 2021: Natasha Iskandar and Dehviaalini Siva Kumar on 16 April 2025 and 23 April 2025, respectively.

The first session featured Ms. Natasha, Founder of Tash Studio, who energized over 130 students with her talk, “From ‘Kena Marah’ For Playing Too Much Social Media to Actually Making Money From It.” She shared how turning criticism into fuel for growth and applying a clear content strategy can lead to powerful results—even on a tight budget. Her real-world stories from viral campaigns gave students an inside look at the creator economy.

Ms. Dehviaalini, Founder & CEO of Talent Vibe (M) Sdn. Bhd., took the spotlight in the second session, where she delivered an inspiring talk titled “From Posts to Purpose – Building Impactful Content & Personal Branding in the Digital Age.”, a thought-provoking session on the importance of meaningful storytelling and building a digital identity rooted in authenticity and impact.

Both sessions provided not only practical tools but also a strong dose of motivation, reminding students that with purpose and passion, success in the digital world is within reach. These sessions were made possible with the support of Mr. Vincent Chan from FOB, whose efforts helped reconnect alumni with the university community, providing them a meaningful platform to give back and inspire the next generation.